Statistics Archives - Tailgunner

Google is hungry for SEO and it wants you to EAT

It looks like Google are taking the phrase ‘you are what you eat’ quite literally in their latest SEO update. With the recent introduction of the Expertise, Authority, and Trustworthiness rating (or EAT for short), sites won’t be able to settle for a simple old SEO setup if they have any intention of ranking effectively in the world’s most popular search engine.

I hope you’re hungry, because in today’s article we’ve got some fresh EAT information for you to chew on. We’ll touch briefly on the new Google SEO ranking guidelines and how you can amend your […]

Tailgunner2019-08-30T21:24:40+12:00August 31st, 2019|Blog, Google AdWords, Online Marketing, Search Engine Optimisation, Small Business, Statistics, Web design|

Under the influence: using customers to collect customers

No matter how fantastic your product or service might be, getting the attention of your target audience can be a tremulous task – especially for small kiwi businesses. In a world where we tend to roll our eyes at obvious advertisements, it can be hard to target the trustworthy marketing zone wherein a potential customer can feel comfortable and eventually keen to try your product. Times are changing. Just as the internet morphed into the user-bolstered 2.0, companies are looking to the customers themselves for brand-boosting opportunities. With a little social media smarts… you might just see your customers magically […]

Tailgunner2019-04-09T23:52:14+12:00April 28th, 2017|Blog, Facebook, Influencer, Influencer Marketing, Instagram, LinkedIn, Online Marketing, Small Business, Social Media, Statistics|

Online marketing stats you need to know for 2016!

If you’re like most business owners out there, you probably spent a fair amount of time at the beginning of this year setting goals and targets, and creating a marketing strategy to help you get there. Maybe you wanted to invest more time interacting with your audience on LinkedIn. Or perhaps you wanted to start pushing your products more through Facebook. It could even have been as simple as writing a monthly blog post to share on your website. Well, we’re now nearly halfway through 2016 – so how’s the strategy looking now? Are you still writing those blogs and […]

Tailgunner2019-04-09T23:56:36+12:00June 20th, 2016|Online Marketing, Small Business, Statistics|

Social media stats for 2014

2014 was a big year for social media, and it looks like 2015 might be much of the same. So we thought we’d start 2015 with a brief reflection of 2014, and what it meant for social media. We’ve got analysis on the big 4 social networks (Facebook, Twitter, Google Plus, YouTube), as well as a few others, including Instagram, LinkedIn, Pinterest and Snapchat. Facebook Facebook has 1.28 billion monthly active users, making it the most popular network out there. Also: It has 1.01 billion mobile monthly active users 72% of online adults visit Facebook at least once a month […]

Tailgunner2019-04-09T23:58:36+12:00January 15th, 2015|Facebook, Instagram, LinkedIn, Social Media, Statistics|

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