Own a Wellington small business? We know what you’re thinking.

“I don’t need any external help. I use Facebook every day, I can totally manage my own business page.”

The truth is, you probably can. But, should you jump in blind without any direction? Whether you’re going it alone or ready to work with dedicated professionals, every social media initiative needs to start with a discussion on strategy. Here’s why.

Connect with customers 

Social media has become a way of life. Any and every topic of conversation is now being discussed online. […]